Sourcecon Webinar

The Candidate is Always Right: A practical approach for creating personas for recruiting

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Candidates are sharing more information about themselves than ever before. With so many great websites to source, it can become extremely overwhelming and time consuming. Before diving into a search, we need to have a better understanding of our candidates.

Personas are used to bring the full range of candidate characteristics, common behaviors, motivators, skills, and more, into specific characters.

In this session, you’ll learn:

  • How to create personas to help identify target candidates and save you time.
  • How to become more successful at effectively engaging with candidates by using personas.
  • Building on the creation of personas, you’ll also hear
  • How to source effectively in an age of automation, while still providing superb candidate experience.

Join our free webinar on Thursday, December 10 for a practical session on creating and using personas and automation to improve your candidate search.

Our speakers, Allison Kruse and Shannon Pritchett, will share their expertise in creating and using personas for recruiting top quality candidates and deploying effective technology to help automate the search.

Who should attend? If you’re interested in speeding up your recruitment process and making it more effective, this webinar is for you. Join us on Thursday, December 10.


Register Now

Presented by:

Allison Kruse

Allison Kruse is passionate about empowering recruiters and sourcers to leverage social media to be more successful at what they do. At Kforce, she is responsible for developing and executing a comprehensive and ever-evolving firm-wide strategy to leverage social media for recruiting and sales in order to provide value to Kforce employees, clients, consultants and candidates, as well as increase revenue and community engagement and growth on all platforms.

She is building a team of Strategic Sourcers from the ground up who support both internal and external clients firm-wide. In addition, she champions Kforce’s social media and employer branding initiatives and manages the social media team. Her background includes sourcing, recruiting, sales, digital strategy, and social media, and has made an impact in corporate, consulting, RPO and staffing environments.

Shannon Pritchett

Shannon Pritchett is the editor of SourceCon. As a lifelong student in the recruitment industry, Shannon is passionate about improving it. Shannon has a diverse background in training, sourcing, international recruitment, full desk recruiting, coaching, and journalism. Shannon got her start in the recruitment industry at Vanderbilt University and later worked as a Senior Recruiter for Internal Data Resources and Community Health Systems, Social Media Recruitment Ambassador for T-Mobile USA, Director of Recruiting for Moxy, Trainer with AIRS, and last as a Manager of Global Sourcing and Training for ManpowerGroup Solutions RPO.