ERE Webinar

Joining the Dots Between Recruitment and Employment Branding

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Candidates don’t come to us in a vacuum. Before they even apply for a position or speak to a recruiter, they’ve been exposed to advertising, the experience of family members or friends, and the power of social media to shape what they know, or think they know, about our business. A positive employment brand can help attract top candidates, making your job easier. An employment brand that’s less clearly defined or poorly communicated can have the opposite effect.

As recruiters, we have the power to build on and enhance the employment brand of our businesses. The candidate experience plays a huge part in how potential hires view the company, and it can also affect how current employees feel about where they work.

In this webinar we’ll take a deep dive into the connection between employment branding and candidate attraction. In particular, we’ll focus on:

  • The power of your employment brand and why it is so important to candidate attraction
  • The steps towards evaluating and improving your candidate experience which greatly impacts how your organization is viewed by the marketplace (and your employees!)
  • Simple and actionable ideas you can take to manage your employment brand through various channels (social, digital, blogging)

Join our free webinar on Wednesday, April 27 for expert insight into the connection between employment branding and successful recruitment efforts.

Our speaker, Jennifer Jones Newbill, will share expertise gleaned from her HR career and from leading a team responsible for connecting attraction, engagement and the candidate experience.

Who should attend? This webinar is for you if you want to do more to ensure the candidate experience has a positive impact on how your organization is viewed by talent. Join us on Wednesday, April 27.

The webinar will fill up fast. Register for free to reserve your seat now.

Can’t attend? No problem! Register for the webinar, and you’ll receive a link to view the video recording the next day.

Register Now

Presented by:

Jennifer Jones Newbill

Jennifer Newbill is a Senior Manager within the Global Talent COE (Center of Excellence) leading Dell’s Candidate attraction, engagement and experience. Jennifer and her team manage the global employment brand strategy including: management of the global recruiting campaign, social media strategy and planning, content creation and expertise (visual graphics, multimedia, blogging and social assets), candidate experience, recruiting tools and process, go-to-market recruiting strategies and employee referral program.

A member of Glassdoor’s Advisory board, Jennifer was voted one of the top Talent Warriors by Glassdoor in 2014. She has published numerous online articles on Direct2Dell, LinkedIn and about Employment Branding best practices.

Jennifer has been with Dell, Inc. for 12 years in various Human Resources roles including Recruiting, Leadership and Development and HR Operations project management.

Prior to Dell, she was with several Austin, TX based start-up companies including (a spin-off of Trilogy), and Ignite! Learning in various HR roles including Recruiting and HR Generalist.

She started her career after graduating from Austin College in Sherman, TX and earning her Master’s degree in Business from the University of Dallas with executive search firm, Heidrick & Struggles.