Candidates don’t come to us in a vacuum. Before they even apply for a position or speak to a recruiter, they’ve been exposed to advertising, the experience of family members or friends, and the power of social media to shape what they know, or think they know, about our business. A positive employment brand can help attract top candidates, making your job easier. An employment brand that’s less clearly defined or poorly communicated can have the opposite effect.
As recruiters, we have the power to build on and enhance the employment brand of our businesses. The candidate experience plays a huge part in how potential hires view the company, and it can also affect how current employees feel about where they work.
In this webinar we’ll take a deep dive into the connection between employment branding and candidate attraction. In particular, we’ll focus on:
- The power of your employment brand and why it is so important to candidate attraction
- The steps towards evaluating and improving your candidate experience which greatly impacts how your organization is viewed by the marketplace (and your employees!)
- Simple and actionable ideas you can take to manage your employment brand through various channels (social, digital, blogging)
Join our free webinar on Wednesday, April 27 for expert insight into the connection between employment branding and successful recruitment efforts.
Our speaker, Jennifer Jones Newbill, will share expertise gleaned from her HR career and from leading a team responsible for connecting attraction, engagement and the candidate experience.
Who should attend? This webinar is for you if you want to do more to ensure the candidate experience has a positive impact on how your organization is viewed by talent. Join us on Wednesday, April 27.
The webinar will fill up fast. Register for free to reserve your seat now.
Can’t attend? No problem! Register for the webinar, and you’ll receive a link to view the video recording the next day.